Here at Cargo we love delivering beautiful, functional websites that focus on solving problems for our clients.
It is essential for us that we do not simply deliver a digital project and wave you on your way.
The websites we create are a significant part of our clients’ business, their home on the Internet. And we are fortunate to be trusted enough to be given the task of building or renovating that home so to speak. That being said, we have seen clients who once given the keys to their website maybe do not have the time to fully realise the capabilities of this new tool.
October saw the arrival of our latest member of our team – Elyse Vose, in the role of Digital Marketing Executive. The digital marketing we offer will be similar to the print services we offer, supplemental services to help your website go the extra mile for your business. Elyse will work across all aspects of digital marketing with clients to ensure they continue to succeed in the digital landscape. By approaching this in a consultative manner as we now do, we see this as many areas working together to deliver the wider ‘digital marketing’ goal.
Having this in-house resource allows us to plan and implement digital marketing strategies from the minute the project begins. It will also allow us to help clients coordinate online and offline print marketing. Cargo have always enjoyed strong, long lasting relationships with clients who have benefitted from our responsive, can-do approach. With Elyse in place we are now able to work with our clients even more proactively to help them get more out of their websites and their online presence once their website has been launched. By advising on the various areas of support we now offer, along with detailed analytical reviews of activity carried out, clients can clearly see the benefit this adds to their in-house team.
So, just what does this involve?
Well, as a value added service that perfectly compliments our web offering this could involve some or all of the following:
- Search engine optimisation
- Analytics reviews and reporting
- Content creation and blogging
- Social media strategy / support / training
- Pay per click advertising
We will be contacting clients directly who have previously shown interest in this area, or indeed we feel a client could really benefit from this service. If you would like to contact us directly to discuss this in more detail please feel free to give us a call and arrange an initial meeting.