Google postpones Core Web Vitals update from May to June
22nd April 2021
As a team, we’ve been having lots of conversations internally and with clients about Core Web Vitals (CWV) since November last year. This was when Google confirmed that CWV would become a ranking signal from May 2021 along with existing UX signals such as mobile-friendliness.
Spotting trends and opportunities in your lockdown data
1st June 2020
Some businesses may be thinking “People are probably spending more time online, why are they not on my site?”. If this is you, do not push the panic button just yet. It’s not all bad news and there could be some hidden opportunities to increase the visibility of your site. Ourselves, and a lot of our client base, are service-oriented businesses and from analysing our own website insights we spotted some trends that might have gone otherwise unnoticed.
Pivot or adapt? Our clients’ approach to the pandemic
24th April 2020
As an agency, we’re lucky to work with businesses from all types of industries. It keeps us on our toes, makes every one of our projects unique and means that we’re always learning. Over the past month, this has meant something more. We’ve come to realise how different sectors are pivoting their business models and adapting services to get through a very uncertain time.
Business as (un)usual
24th March 2020
Business As Usual. Or BAU. Either way, the situation that our country finds itself is not usual, it’s far from it and Covid-19 has forced us to be more flexible than ever. Being part of a reactive industry, Cargo embraced the challenge of this new norm, packed up our machines (and chairs in some cases) and set up from home.