14th December 2019
John Elvin’s transformation of the Coventry City programmes
John Elvin started by designing posters of footballers at home when he started his career but ended up creating some of the most beautiful football programmes a club has ever seen.
Equipped with an eye for quirky design and attractive typography, Elvin transformed the standard programme which was often read once and discarded at half time. Instead, he made a keepsake for fans using Expressionist-style filters, funny spot illustrations and pop-art style patterns.
Our Front-end Developer, Matt said: “This is a great example of how effective design can last a lifetime, his work at the club is still something that is highly-regarded to this day.”