Sophie joined Cargo in 2025 as PR and Content Specialist, bringing over four years of experience creating campaigns that make brands stand out. She works across B2B and B2C projects, helping clients tell their stories through regional and national platforms.
After graduating from the University of Central Lancashire in Creative Advertising, Sophie gained agency experience in Manchester and Newcastle before joining a specialist PR agency, where she progressed from Marketing Executive to PR and Creative Campaign Lead. She now applies that experience at Cargo, integrating PR with wider creative and digital strategies.
Sophie thrives in fast-paced environments, managing launches, tight turnarounds, and last-minute changes with ease. Outside of work, she has a keen eye for advertising, often critiquing campaigns more than the shows she’s watching.
