Website, UX and UI
We were approached by Mactech to assist in the development of their new website. At the time they felt their online presence was dated and ultimately didn’t sell them or their story. The brief was to create a simple but confident online experience that communicated their expertise and service offering clearly and concisely. Therefore a stripped-back approach was applied, not only to the user interface design but also to the site structure and content.
Head of Creative, Carl Rutherford, commented: “We were delighted to work with the team at Mactech on their new website.
They clearly knew what they wanted to achieve from the project and helping them do that was very rewarding. The website focuses on the narrative and building their brand story and the simple, typographic approach we used helps communicate this effectively.”
Since launch, the website has seen fantastic returns, helping towards a 60% increase in page views and a 2.5% increase in average time spent by a user on each page.